When you want other people to understand you, you explain your point of view and opinion to them. When you work with a group of college students, you explain each topic step by step so that your students have no problem understanding, for which you also choose the appropriate teaching method. When you want your customers to have no trouble using your product or service, you create training videos to maximize the potential of the product you are selling.
Numerous brands, educators, bloggers, and many others, are now well aware of the value of a good video. Clips can not only captivate viewers or attract potential customers, but they can also help to understand something in more detail. Specialists and ordinary users create visual materials and explain how to use this or that software, product, service, and so on.
Creating a video guide does not take much time, as people can use many useful online and desktop tools, regardless of their experience level. Now you do not even have to have a professional video camera because you can do it with your smartphone or webcam.
The most important thing is the usefulness and value of the video tutorial. Brands can win the trust of their customers, and educators can improve the perception of topics in their classrooms. It is much more efficient than creating long reads that no one will bother to read.
Steps to Create Your First Successful Instructional Video
If you want to try your hand at designing and creating your first instructional video, we’ll walk you through all the steps you need to take.
Think about who you are going to create your first project for
It will affect all the steps that you take next. First, this will affect what equipment you need to create your first video project.
If you are going to create your project to explain a topic to your students, you do not need to think about buying expensive equipment that will not pay off in the long run. If you don’t have an advanced computer, you may want to consider buying a refurbished laptop, which won’t cost you much.
Marketers might consider investing in a high-quality microphone as well as a professional tutorial maker. This is necessary if you want to impress a large audience of viewers who may later become your customers.
In addition, you should think about who your viewers will be, as you will need to think about the speech you will be recording for your video. You will be able to tell a story that your viewers will enjoy listening to.
Make sure you have all the necessary equipment.
For the most part, almost all of the equipment you may already have. To create your first project, you will need the following equipment:
- Camera or webcam;
- Screen capturing software.
This minimum set of equipment will be enough for your project. Depending on which device you’re using, you’ll need to find software that you can use to capture your screen on Mac, or you’ll need to learn how you can record your screen on Windows. Tools like these will not only help you capture all the materials you want to record, but you can also fine-tune your video project with a variety of settings and editing tools.
Write a Story
If you want to create a successful visual that gives users a lot of useful information, you’ll want to write a step-by-step plan for what you’ll say. You don’t have to make up your mind about what you’re going to say when your clip is being recorded because, at the end, you’ll realize that your video material will contain a lot of inconsistencies and hesitation words that can spoil the impression of viewers.
Depending on what you are going to talk about, you can also think about the visuals and write a speech for each frame. Thus, you can record your video much faster and start editing it.
Create an Audio Recording
Many professionals resort to recording audio separately from the clip. This helps create a record that will not contain errors, inconsistencies, or hesitation words. The best way to do it is to use a voice recorder to help create a recording you can add to your project.
If you want to show and record your speech on the microphone simultaneously, you can do this with the software you will use. If this option is convenient for you, then after you record your video material, you can ensure that users can view your clip without sound.
Not all users find it convenient to watch clips with sound on. If they are in a public place without headphones, they may not want to annoy others, so you can use transcription software to help you create subtitles in minutes. You can add them to your project, making it even more successful.
Demonstrate your Story and Record Clip
You may need to capture what will be happening on your screen, or you may want to show and tell your audience about a product or service in real life. If you are going to show what will happen on your screen, you should think over every step and eliminate everything unnecessary on your home screen.
If you want to demonstrate something in real life, take care of the place where the product demonstration will take place. For your final project to be visually pleasing, you must think like a film director.
Once your recording is ready, you can take care of perfecting your project. You will need a clip editing tool to use various filters, animations, and more. Ultimately, you will create a project to make your business stand out if your goal is product promotion.
If you want to explain something to your viewers, whether your students or customers, you’d better show it than tell it. That is why video tutorials are in great demand. Creating such projects is simple and uncomplicated because you don’t need sophisticated equipment. All you have to do is think about your story, record visuals and make it visually pleasing.